I have to say that I’ve been laughing my butt off at the expensive full-page advertisements that have been appearing in Triathlete magazine over the past few months. The different ads go something like this:
Optygen Ads (from First Endurance) = “Clinically proven to increase endurance & performance” - and selling you “regular” Optygen for $40 (about 3 weeks worth) or Optygen “HP” for $75 (a bottle of either version lasts about 3 weeks at usage suggestions).
Endurox Excel Ads (from PacificHealh Labs - owned by Motts, the apple juice company) = “Optygen users - are you paying a lot more for a lot less?” - and telling you about 2 research studies on Optygen that showed no benefits for endurance performance.
You can see the Endurox Excel ad and the “no effect” Optygen studies on the PacificHealth Labs website at: (http://pacifichealthlabs.com/Endurox-Excel-vs-Optygen.asp) - and you can see PDF scans of both ads at https://WickedFastSportsNutrition.com/Blog/
The ads make me laugh because they suggest that you need to choose between “either” an endurance supplement based on cordyceps/rhodiola (such as either Optygen product) or one based on ciwujia (such as Endurox Excel).
I actually like both products as “better than average” in the world of sports supplements, but as a competitive endurance athlete, why wouldn’t you want to improve your oxygen uptake and long-term endurance (as cordyceps and rhodiola can do, IF supplemented at the proper levels) and why wouldn’t you also want to improve your resilience to stress and boost short-term energy (as ciwujia can do, IF supplemented at the proper levels)? Why would you need to choose one supplement or the other - why not supplement with both?
What a great idea - we wish we thought of it!
Wait - we DID think of it - about 6 years ago when we launched Energ-Ease (http://www.wickedfastsportsnutrition.com/p-8-energ-ease.aspx), which contains a research-proven blend of:
- Cordyceps
- Rhodiola
- Eleuthero (another name for ciwujia)...
Along with:
- Eurycoma (for stress hormone balance and prevention of overtraining)
- Resveratrol (for blood flow and mitochondrial function)
- Withania (to improve mental energy)
See the links at the end of this blog article for some additional reading on the endurance benefits of each of these natural ingredients...
At Wicked Fast Sports Nutrition, we sell Energ-Ease for $40 for a full 30-day supply (and even less when packaged in a bundle such as our Wicked Fast Pak with Recover-Ease and Intense Defense at http://www.wickedfastsportsnutrition.com/p-5-wicked-fast-pack.aspx).
You would have to buy both the “HP” version of Optygen ($75) and Endurox Excel ($18) to get the cordyceps/rhodiola/eleuthero found in Energ-Ease (at almost double the cost), and you’d still be missing out on the additional mental/physical endurance benefits of the eurycoma/resveratrol/withania in Energ-Ease.
Our Energ-Ease formula has been subjected to research in endurance athletes just like you (and us), including marathon runners, 24-hour mountain bikers, and Ironman triathletes - and our scientific presentations have been delivered at peer-reviewed conferences such as the American College of Sports Medicine and the International Society for Sports Nutrition (http://www.wickedfastsportsnutrition.com/t-Research.aspx).
You might be thinking that if Energ-Ease works so well, it must contain prohibited substances. If you’re among the very elite-level athletes who are afraid of testing positive for banned substances in a doping control, don’t worry about Energ-Ease, which has been scrutinized through independent analysis by Banned Substances Control Group (http://www.bscg.org/Certified-Products.php) - where you won’t see Optygen or Endurox Excel.
Since we don’t “do” big-money advertising or pro-athlete sponsorships to promote Wicked Fast products, you won’t see us fighting it out with First Endurance or Motts/PacificHealth on the pages of Triathlete or other endurance mags - but you WILL see us continuing to develop athlete-tested and research-proven supplements at a reasonable price. We’re endurance junkies ourselves, and we develop products that WE want to take. Of course, we think you’ll like them too...
If you’re looking for an effective, affordable, and non-hyped supplement to take your endurance performance to the next level, then you should give Energ-Ease a try.
Thanks for reading,
Shawn
====================
Shawn M. Talbott, Ph.D.
C.E.O. (Chief Endurance Officer)
Wicked Fast Sports Nutrition
801-576-0788 (office)
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Additional Reading:
Ciwujia/Eleuthero = (http://running.competitor.com/2011/06/nutrition/performance-in-a-pill-energize-yourself-with-eleuthero_30250)
Resveratrol http://running.competitor.com/2009/07/features/supplements-for-endurance-performance_3692
Withania (Ashwagandha) = http://running.competitor.com/2011/06/nutrition/performance-in-a-pill-boost-your-energy-levels-with-ginseng_29763
Brain Ergogenics = http://running.competitor.com/2011/07/nutrition/performance-in-a-pill-are-brain-ergogenics-beneficial_31667
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