Endurance Supplement Potency

I had a very interesting conversation with a new Wicked Fast customer yesterday. He called the office and had some questions about the “extract strength” of some of the herbs that we use in Energ-Ease. The fact that he even asked about something such as “extract strength” indicated that he was very familiar with product formulation and research - and that he knew how to spot a “premium” formula from a “run of the mill” formula.

After answering a few of his questions - he revealed that he was a health journalist and ultra-runner who had learned a lot about herbal quality over the course of many years of writing about the industry (and learning that a lot of the herbal products on the market are low-potency junk). He was impressed with the very high levels of “active” compounds in Energ-Ease (much higher than competing products in the endurance category). This guy had certainly done is homework.

Later in the day, we saw a new order (for 3 bottles of Energ-Ease) come in from this caller - so I guess he was convinced that Energ-Ease was the highest quality (and best value) compared to the other endurance supplements. It also got me thinking about how many other people out there might also be struggling with WHICH endurance supplement to try - so here is a little primer to help you out:

Concern #1 - Is there any research (on the FINISHED product - and in endurance ATHLETES)?
-With Energ-Ease, the answer is YES on both counts. We have 4 scientific presentations delivered at top-tier peer-reviewed conferences (ACSM 2004, ISSN 2006, ASCN 2007, and ISSN 2007) which showed significant benefits in endurance athletes (marathon runners, 24-hour cyclists, Ironman triathletes) on measures such as lower cortisol, higher testosterone, reduced fatigue, and enhanced performance. The other endurance supplements on the market have a grand total of ZERO human feeding trials (unless you count the studies that show NO benefits).

Concern #2 - Is the product POTENT - meaning does it contain enough of the ACTIVE compounds?
-With Energ-Ease, the answer again is YES on both counts. Not only do we provide “enough” of the active compounds (our research studies prove the efficacy of our actual finished product) - but we provide MORE of the active compounds than any other endurance products out there. Unlike other endurance products that provide low-potency Cordyceps and Rhodiola, Energ-Ease uses the only ultra-pure high-potency extracts available (they are also wicked expensive and in limited supply, which is why the other guys hope you won’t notice that they’re selling you ineffective junk).

For example, our Cordyceps is standardized to the highest level (6%) of the active endurance-promoting compound, Adenosine (12mg per dose for $40) - a level that is 705% to 857% higher than what you’ll find in Optygen (1.4mg for $50), Optygen HP (1.4mg for $75), Kona Endurance (1.5mg for $40), Kona Endurance Pro (1.7mg for $60) and CordyMax (1.5mg for $52).

As another example, our Rhodiola is standardized to the highest level (6%) of the active endurance-promoting compound, Rosavin (12mg per dose for $40) - a level that is 121% to 133% than the other guys, including Optygen (9mg for $50) and Kona Endurance (10mg for $40). CordyMax does not provide rhodiola at all - and the “high performance” versions of Optygen HP (15mg for $75) and Kona Endurance Pro (18mg for $60) provide a smidge more rosavin for a huge premium in price (you could almost take a double dose of Energ-Ease for a lower daily cost).

Concern #3 - Is the product PURE - or is it going to get you “flagged” in a dope test or have undeclared contaminants?
Not a single one of the other endurance supplements provides Eurycoma root extract - so none of the other products help naturally balance your hormone profile (cortisol/testosterone) to help you avoid overtraining (characterized by elevated cortisol and suppressed testosterone). And not a single one of the other guys ensures the absence of banned or prohibited substances with third-party analytical testing as we do at Wicked Fast (every batch of Energ-Ease and Recover-Ease is analyzed by Banned Substances Control Group in Los Angeles).

-More Actives (for a better price than the competition)...
-Endurance plus Hormone Balance (lacking in the competition)...
-Research results in endurance athletes like you (obviously not important to the competition)...

You may have never heard of Wicked Fast products because we do almost no advertising and we pay for zero professional endorsements (because that inflates the prices that you pay for products). Instead, we’re endurance athletes like you - so we put our efforts toward developing products that WE would like to use (and at a fair price) - and we spend money and time to support events that we like to do ourselves (triathlons, trail runs, etc) - and we have a 100% satisfaction guarantee (which you’ll never need to take advantage of, because you’ll LOVE the products).

That’s all for now - thanks for reading...

Shawn
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Shawn M. Talbott, PhD
CSO, Wicked Fast Sports Nutrition
Shawn@WickedFastSportsNutrition.com
www.WickedFastSportsNutrition.com